Use
of the emails: a priority
Publicity through the banners remains one of the most effective means and
also most profitable to obtain an answer ciblee on your Web site.
The email is a fabulous means of communication on the network. It is
exact, it exists also the telephone calls by Internet, but, this kind of
tool is still in phase of development. To be fully functional, it is
necessary, inter alia, that the two interlocutors (has to know you and
your correspondent) have the same software of telephone call. The
telephone by Internet is not yet very practical for the small ones and
average companies. It is true, it exists large quite expensive systems and
suffisament functional but it is mainly reserve at the companies having a
budget, rather consequent, allocates with the communication. It thus
remains, like mean of communication reliable and functioning for everyone,
the email.
Like it was already known as previously, your dependence in the email and
the growth of the volume of mails which you will receive will be
increasing with time. Personally, the sum of mail that I recois is
proportional to the frequentation of my site. When I have start on
Internet in 1996, it was not unusual that I remain certain days without
receiving only one email!! It is completely normal at the beginning, the
mail is a little like the traffic on your Web site, Ca starts gently for
croitre little by little and to take an unquestionable importance.
Why the management of the email is so important? And well, it is rather
simple, the majority of people judges you, judges your company and the
services which you propose through the way in which you leave yourselves
there with your mail. What do I want to say? And well, for example, a few
weeks ago, last year to be more precise, a company has me step by email
for certain products. Their products were interesting and the email that
it had sent to me was suffisament concise and attractile so that I desired
more. On their message, there was the possibility either of being removes
from their list of prospective customers or or to have more information. I
have thus appuye on answer (“English reply”) to have more information,
saying to me that I will have a quasi immediate answer by autorepondor,
but it was not the case! Good, perhaps that the request for additional
information is traitee manually by the sales department, which shows
serious obvious, I thus waited two days more and… always no answer.
Finally, I have suppose that the waiter mail was to have problems, I am
then alle on the site of the company, I raised the address email of the
person responsible for the sales and I have renvoye a new mail… and well,
several weeks after, I always do not have any answer!!!
